Postura One Piece Stool Campaign

An art-directed campaign redefining Postura+ as a versatile seating solution for both educational and commercial settings. The shoot explored five core colour groups — Neon, Chroma, Muted, Achromatic, Natural — staged in playful, surrealist set-ups.

I led the creative from concept to execution, producing full photo and motion assets for social, catalogue, and web. The aesthetic direction blended Andy Warhol tones with functional storytelling to elevate the stool from product to icon.